Series of video news releases - one featuring model Lauren Hutton - on the uses of estrogen replacement therapy for post-menopausal women (Ketchum Public Relations). Read what Ketchum's Senior Vice President had to say.

A series of VNRs warn of the need for long term care insurance by telling the stories of senior citizens whose life savings were depleted by nursing home costs.

Video news release on new research that shows promise for those suffering from the cognitive decline of multiple sclerosis by using a medication originally indicated for only the physical effects (Spectrum Science Public Relations). Read what News Broadcast Network's Vice President had to say.

Video news release on an innovative use of the Internet allowing physicians worldwide to collaborate on important surgical decisions as they view X-rays and MRIs posted to a secure web site. Read what News Broadcast Network's Vice President had to say.

Series of five video news releases on the beneficial uses of silicon in surgical implants (Ketchum Public Relations). Read what Ketchum's Senior Vice President had to say.

Featuring actor David Lander ("Squiggy" of Laverne and Shirley fame), a series of VNRs on multiple sclerosis, its effects on those afflicted, and new developments in the drugs used to slow the progression of the disease (Spectrum Science Public Relations).

Video news release on the growth of online shopping that aired during the Christmas buying season (News Broadcast Network).

Live, distance-learning program and video news release with former astronaut Eugene Cernan. Cernan conducts a lesson on space to a 5th grade science class as the shuttle Columbia counts down to liftoff. Participating sites included Houston, Chicago, and the Kennedy Space Center Ketchum Public Relations). Read what the MCI's Senior Public Relations Manager had to say.

Video news release on the important role of home computers promoting Apple's Macintosh Performa family computer line (Ketchum Public Relations).

A tremendous success! This video news release (part of a series spanning 4 years), outlines the often confusing similarities between a cold, flu and sinusitis. It reached more than 12 million viewers over 300 broadcasts nationwide. Read what News Broadcast Network's Vice President had to say.

Series of video news releases on Alzheimer's disease research and treatments. Includes first public disclosure of the spheron theory of Alzheimer's development and reports on a novel urine test to assist in the detection of the disease. Read what News Broadcast Network's Vice President had to say.

Video news release on the smoking cessation aid timed to the FDA announcement allowing it to be sold over the counter (Ketchum Public Relations). Read what Ketchum's Senior Vice President had to say.

Video news release on a national study showing that the common practice of restricting prescriptions that HMO and PPO doctors can prescribe has a negative effect on patient health. (Ketchum Public Relations)

Report on a successful recycling program in our most popular national parks (Ketchum Public Relations).

Report unveiling the new Presidential snack food for incoming President Bill Clinton... cinnamon glazed almonds! This was the most successful VNR distributed by MediaLink in 1992, airing on 128 television stations nationwide (Ketchum Public Relations).

VNR announcing an improved Pap smear test that allows easier detection of pre-cancerous lesions during routine gynecological exams (Ogilvy, Adams & Rinehart).

VNR profiling the newly-launced Women's Cancer Network. that allows women to assess their risk of various cancers based on lifestyle, family history and other factors (The Krupa Companies).